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Legal services offered include the following:

Marketing and Promotion Law

  • merchandising and licensing agreements
  • Direct Marketing campaigns - legal reviews and assessment of legal risks inherent in innovative marketing programs

Advertising Law

  • copy review for compliance with the misleading advertising provisions of the Competition Act
  • rules for contests and promotions
  • advice with respect to comparing a competitor's product with your product in an advertisement
  • product performance claims
  • Food and Drug Act compliance and consents
  • responding to misleading advertising inquiries from Federal government's misleading advertising bureau

Trademark Law and Copyright Law

  • registration of trademarks
  • applications for copyright registration
  • agreements to license the right to use a trademark or copyright
  • opinions with respect to copyright and trademark infringement

Competition Law and Trade Practices Law

  • issues related to restricting competition in the marketplace
  • pricing issues (such as predatory pricing, price maintenance and promotional allowances)

Celebrity Law

  • celebrity endorsement and personal services contracts
  • releases for product testimonial statements
  • talent releases for the use of celebrities in advertisements